Public Administration

Given its “representativeness” in terms of job generation, absorption of financial resources, and its interventive role in society at large, the Public Administration sector (comprising Central and Local Administration and Public Institutions and Agencies) is considered critical to the development of the national economy and to improving the country’s competitiveness.

It is urgent to modernize the Public Administration sector, giving it a new dynamism and greater responsiveness. To make these objectives real, a set of actions are required, namely: system restructuring (by harnessing synergies through the creation of shared service units and making organizations more horizontal), do away with the bureaucracy of processes (by adopting simplified procedures and using new information technologies and systems), promotion of a culture of service excellence (by adopting a results-oriented, customer/citizen-focused service delivery approach).

To pursue such objectives, Public Administration has been following the Public Admisnitration Sector reform and developing various initiatives. Leadership has participated in various projects, which include, among others, organizational change, leadership development programs, public purchases and e-procurement, cost reduction programs, process optimization, performance monitoring systems and digital cities and regions.

Given its solid experience in these areas, Leadership Business Consulting’s contribution with regard to administrative modernization initiatives, particularly those concerning Information Society and Electronic Government, extends beyond the national context, being also present in the Portuguese-Speaking African Countries (PALOP), where it has participated in some large-sized projects.


The trend towards full market liberalization we have seen in the last decade, in every sector from energy to water, as well as in associated services (such as waste treatment), has changed the existing market structure.

Where previously large monopolistic and state owned enterprises existed, posing huge barriers to entrance in the market, we now find highly competitive markets, where private players, often owned by large scale international corporations (often as a result of privatization processes) and regulated through new supervision models (competition authorities, general or industry-focused), operate.

Increased competitiveness limits prices, opening the access to the market. In conjunction with the pressure to obtain a profit that satisfies shareholders, this is tantamount to a significant cultural clash in organizations historically held by the State, where profitability took a back seat, when faced with public services (serve as many as possible, for as little as possible, regardless of the cost).

Leadership Business Consulting can support utilities in meeting their effectiveness (reaching goals set) and efficiency (optimizing resources) challenges, through tools that enable organizational transformation – cost reduction programs, organizational restructuring and process optimization, leadership development and value based management – and that support managers fine-tune their companies, to the new reality of the industry.

Tourism and Leisure

Tourism is presently considered one of the most dynamic industries worldwide, in its various related activity sectors (hotels, aviation, airports, tourism operators, etc.), both in terms of investment volumes and consumption massification. However, the industry’s dynamics has been strongly conditioned by the recent phenomena associated with terrorism, seen all over the world, and which, to a larger or lesser extent, affect people of this industry.

At national level, the growing number of tourists and the industry’s strategic importance, embodied by the increase of revenues, number of jobs created and the multiplying effects on various areas, have led economic agents to adopt a series of new dynamic measures, particularly on the supply side.

The growing number of travel destinations and companies seeking to compete in issuing markets, the higher levels of quality demand from potential tourists and travellers, the ease of access to a large amount of available tourism information, and the sophisticated new promotion, commercialization and direct-to-consumer distribution models, are some of the factors that determine new and ever demanding challenges posed to governments, public entities, and tourism industry’s companies all over the world. 

Leadership Business Consulting has assisted various Tourism industry’s organizations in the development of Business Plans and organizational change programs to increase their efficiency and profitability. It has also delivered consultancy services to a number of hotel units in the development of quality management and integrated management systems, covering the quality, safety, environment and food security related areas.

Transports and Logistics

Transportation has a major impact on the development of the companies’ economic activities and on the quality of life of citizens, particularly in large urban areas.


Telecommunications and Media

The Telecommunications and Media industries are of key importance to worldwide economy and to the Portuguese economy. They contribute significantly to the development and success of all organizations that use telecommunications in their daily business operations. Unprecedented changes are underway as a result of accelerated advances in technology.

After a period of euphoria, the vast majority of telecommunications and media businesses are confronted, among others, with a complex competitive environment and with delays in the development of innovative technologies.

New challenges constantly emerge in this industry, which force managers to adjust business development mechanisms. This involves using network technologies, like Voice over IP, strategic sharing of infrastructure, creating new content supported by innovative applications (content providers and telecom partnerships), developing digital business models (e-commerce and e-services), and keeping track of competitors’ moves (strategic partnerships, mergers and acquisitions, business internationalization, among others).

Additionally, and considering the current competitive environment, the Telecom regulator is faced with a series of challenges, namely promoting effective competition in fixed telephony among various operators, granting quality of service delivery, granting the access of all operators to the telecommunications basic network, among others.

Leadership Business Consulting has been assisting major players in this industry, including regulators, in the development of strategies leading to the implementation of effective regulation, while also aiming to increase shareholder profitability, through new product development, cost reduction programs, infrastructure optimization, among others.

Financial Services

The financial services industry essentially comprises the banking and insurance sectors.


This sector is of key importance to the country’s economy, given its capacity to generate employment and wealth and via the support provided to companies in the various development stages of their business.

New client needs, their level of sophistication and technological advances have brought major changes to this industry in the last years.  No other sector has been so thoroughly affected by the phenomenon of globalization and the free movement of people and goods.

The challenges posed to financial managers imply paying close attention to new client needs (launching of new electronic channels and services, cross-selling of products and services, maximizing share of wallet, delivering customized solutions to meet specific client requirements - marketing one-to-one, among others) while also keeping track of competitors’ moves (strategic partnerships, mergers and acquisitions, business internationalization, among others).

Leadership Business Consulting has been assisting major players in the financial services industry in developing strategies to increase shareholder profitability, with cost reduction programs, client segmentation strategies, increasing cross selling potential, leadership development programs, performance evaluation system development, and incentives to commercial networks, among others.

In this industry, to work well is also to work fast. In a dynamic market such as this one, time-to-market is of critical importance as opportunities are scarce and the time for implementation is limited.


The context of the health care industry, at national level, is characterized by successive National Health Service (NHS) reforms. These reforms have not achieved their goals so far, but have already contributed to further aggravate the management system.

In fact, a number of inefficiencies at both structural and operational level still remain, namely: i) difficult access to public care services; ii) unequal distribution; iii) limited human resources; and iv) excessive weight of pharmaceuticals on the total cost structure, gradually leading to the deterioration of the HNS financial component, as shown by the significant increase in public expenditure and reported high deficits.

Many reforms have been implemented to solve these inefficiencies, aiming at the “entrepreneurialization” of health care units management. These units will, therefore, need to implement a set of management instruments, in order to meet the challenges resulting from their “entrepreneurialization”, namely by ensuring:

  • A more strategic health care management, focused on the “health care beneficiary”;
  • Leadership and Human Resource Management, in a more demanding environment in which there is a greater multicultural reference and mobility of people;
  • Fine-tuning organizational structures to the new environment and changing the ways of working, achieving greater flexibility, accountability and recognition;
  • An efficient operations management,in order to obtain potential productivity gains associated with management optimization and resources logistics;
  • Improved access to information and quality of process  management (information systems optimization).

Furthermore, and as regards to the private sector, huge investments have been made by major Portuguese financial groups, covering both the construction of new hospitals and participation in the management of public hospitals.

Leadership Business Consulting has developed methodologies designed for the health industry, particularly at private level, that meet the challenges the industry is facing, while implementing projects that support the efficiency increase of organizational and operational health care units.

Consumer Goods and Retail

Retailing has been experiencing, in the last few years, a consolidation trend as the market’s natural growth slows down and approaches its potential.

Real Estate

The Real Estate industry, comprising mainly activitiesof real estate promotion & development, and construction, is seen as a very dynamic industry,as it involves significant investments and stimulates other financial, tourism and leisure associated sectors. It also plays a relevant role in promoting regional economic development, being its articulation with Local Administration considered of key importance.

Although in the last three years there has been a decline in construction activity, this industry is considered to be one of the most important in job creation (10.8% and 11.7 % of total employment in Portugal and Spain, respectively). As for the Real Estate market, it remains quite active and with potential to grow.

In such a dynamic industry, where time-to-market is critical, both strategic positioning and differentiation are key competitive factors. Leadership Business Consulting has assisted both private and public Real Estate companies in the development of their Business and Strategic Plans (including internationalization strategies), promotion of public-private partnerships, namely through the incorporation of Special Purpose Vehicle (SPV), definition of information systems and strategies and staff reorganization.

High Tech

 High Tech companies face a fast-moving and highly competitive market environment. 


 The agrifood industry plays an important role in the Portuguese economy.